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Shopping

Shopping

What Do Online Shoppers Want? Great Customer Journey

Many consumers feel brands with online stores aren’t able to deliver a great shopping experience. According to a study by Salesforce, nearly 64% of global consumers stated that their expectations from online brands have grown over time. Around 53% of...

Shopping

Customer Psychology in Ecommerce: Discounts

Understanding customer psychology is one of the key aspects for the success of any business. Tapping into the customer behavior helps eCommerce merchants to convert more visitors into consumers.Online shopping swiftly increased in early 2020 and changed buying habits. ~15-30% growth...

Shopping

Ad Injections: A Primer for Ecommerce Merchants

Many eCommerce companies do not realize that a significant portion of shoppers that visit their website experience distractions from unsolicited ads and pop-up coupons. These ads redirect shoppers to competitor websites, display unwanted content, and fraudulently tag conversions to collect...

Shopping

The Dark Side of Coupon Extensions

Consumers today want deals, and coupon extensions are a hassle-free way to get them. Our estimate suggests over 10 percent of online shoppers use coupon extensions to save money when shopping online. Thanks to the shift in consumer preference to online...